The divestment campaign led by Glasgow University Climate Action Society involved over 1,300 Glasgow students and academics who demanded that the university quit funding an industry that undermines the institutions’ values and threatens students’ future. The University of Glasgow had assets of at least £19 million invested in fossil fuel companies. After a year of student campaigning, the University Court voted today to divest its £128 million endowment and join the rapidly growing fossil fuel divestment movement. " especially are really innovating around new menu items to try and capture those incremental sales as consumers start to return to the breakfast daypart within restaurants," Henkes said.Glasgow, UK - The University of Glasgow is the first university in Europe to withdraw its funds from fossil fuel investments. Then earlier this month, Wendy's introduced its Homestyle French Toast Sticks. After Sonic and Burger King added versions of the portable treats to their permanent menus, Jack in the Box brought back its version as a limited-time offer. The push is apparent in this summer's French toast stick wars. And as they look to build back their traffic and sales in the months ahead, many are putting more effort into marketing their morning menus. The meal accounts for 20% about of restaurant transactions, according to NPD.Īnd in terms of spending, breakfast only accounts for about 13% of total fast-food sales, according to Technomic principal David Henkes.īut restaurants and convenience stores were gaining new customers in the morning before the pandemic. The French toast stick warsīreakfast remains a largely untapped opportunity for the restaurant industry, with many people still opting to eat cereal or eggs at home. He attributed the chain's strong growth to a coffee partnership with Lavazza and its efforts to build brand awareness. breakfast traffic climb 20% compared with pre-pandemic levels, according to Nick Scaccio, the company's U.S. Paris Baguette, a South Korean-based chain of bakery cafes, has seen its U.S. "People are starting to engage in the doughnut for the office et cetera in the morning time, so we see some growth there," Krispy Kreme CEO Mike Tattersall told CNBC. The chain hasn't brought back its popular all-day breakfast menu, which means Egg McMuffin fans have to get up earlier in the morning now.ĭoughnut lovers are buying picking up their boxes of Krispy Kreme earlier in the day as well. same-store sales growth of 3.7% in the second quarter, executives said in late July. Strong breakfast sales bolstered McDonald's U.S. The company expects morning sales to strengthen even more as commuters return to offices. The company's outgoing Chief Operating Officer John Culver told investors in early August that 51% of the chain's sales in its latest quarter happened in the morning, closer to pre-pandemic levels. More Starbucks customers are buying their coffee in the morning again. "Now that we're getting back to more normalized behaviors, we're really just returning to the oldest trend where breakfast was generally outpacing the growth of other dayparts," Portalatin said. Total spending at quick-serve eateries, which includes fast food locations and coffee shops, climbed 32% in the 52-week period ended June 12, compared with 2019 levels, according to data from market research firm Numerator. More recently as people started going out more often and reestablishing their daily routines, the trend is reversing. By contrast, General Mills and Kellogg saw sales of pantry staples like cereal and Pop Tarts surge, while demand for orange juice climbed for the first time in years. Many Taco Bell locations opted to skip serving breakfast and opened later in the morning because of staffing challenges. Starbucks reported that customers were buying lattes and macchiatos later in the day. In early 2020, just weeks before lockdowns, Wendy's launched its breakfast menu nationwide, joining the likes of McDonald's, Taco Bell, Burger King and Chick-fil-A in offering the morning meal.īut when the pandemic hit and shuttered offices and schools, breakfast saw the sharpest decline in sales. Fast-food chains stepped up the quality of their coffee and morning menus to convince people to swing through the drive-thru on the way to work or school. Personal Loans for 670 Credit Score or Lowerīefore the pandemic, the restaurant industry saw breakfast as the biggest opportunity to grow sales and gain loyal new customers. Personal Loans for 580 Credit Score or Lower Best Debt Consolidation Loans for Bad Credit
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